Heller was holding it down at Booth #737 this year at BDNY 2024.

They animated the day by gifting joyful Heller Mini Buses and displaying a wall of Hellerware amongst Philippe Starck’s Excalibur Toilet Brushes.

Modern to its core, Heller unveiled new “next-generation of modern” pieces at BDNY.

Heller’s fan favorite Bellini Chair debuted at Salone del Mobile in 1998. The Bellini Stool is the latest model now available in bar and counter heights.

Bellini is a sturdy chair. It’s also comfortable and stackable, an imperative in hotel and hospitality. The Bellini Stool works well indoors or out. For now, Bellini Stools are only available in White.

Attendees were equally enlightened by the iconic cookie Fortune Chair. This design was baked up by JUMBO duo Justin Donnelly and Moonling Lee. Fun fact: Heller President and CEO John Edelman connected with JUMBO one day while scrolling on Instagram, which proves possibility is always right around the corner.

Gastronomy, memory, and joy, all in equal measure, serve as ample inspiration for the Fortune Chair. The iconic pinched-circle shape. The crispy wafer. The surprise message hidden inside (though none exist in the chair). Oatmeal and Licorice were on display at BDNY 2024. Other Fortune Chair colors include Cookie, Olive, Tomato, and Dark Cherry.

The low-maintenance colorfast chair is made of recycled plastic and comes equipped with a drainage hole in the seat. That’s not for you, that’s more for the outdoor weather.

A hidden grip handle embedded in the mold (sorry, didn’t get a photo) makes it easy to move it around.

Finally, Josh Owen’s SOS Stool stands in as a seat, a stool, a tray, or a drink holder. Perfect for the beach, poolside or next to almost any piece of furniture, the SOS easily holds its own.

Learn more at Heller.