NeoCon 2024: The Good Plastic Company
It’s not often one hears the words “good” and “plastic” in close proximity; however, this is not only the name of a pioneering company that has placed sustainability front and center, but also said company’s very ethos. To wit, “By transforming plastic waste into a symbol of environmental consciousness, we aim to spark meaningful dialogue and inspire tangible action.”
The above quote—from The Good Plastic Company‘s CEO and company founder Dr. William Chizhovsky—gets to the heart of the matter: recontextualizing the very meaning of plastic. What the general public tends to think of as waste, The Good Plastic Company considers an eminently valuable resource, abundantly available and poised to take the place of virgin materials that typically represent a large climate price tag.
The patented Polygood panels depicted in the images above are the Good Plastic Company’s flagship product. They’re made from reclaimed plastic plucked from the world’s waste stream, in manifold forms like blue data cables, discarded refrigerator parts, household electronics, CD disk cases, and disposable cutlery.
The end result is a durable, versatile, strong, lightweight, and thermo-formable polystyrene panel that can be used in a multitude of applications. The planter above from a Nike store in West London is one example. The multi-use platform below (from a Madrid tech company) is another.
But these just scratch the surface. Polygood panels may be used for a variety of interior design features such as retail displays, public seating, cladding, countertops, facades, backsplashes, signage, large-scale art installations, cabinetry, and even lighting.
These and other of the Good Plastic Company’s wares will be on prominent display at NeoCon 2024. The Metropolis Sustainability Lab will be featuring Polygood as the primary material for the 27 display pedestals in the space. Says Display Curator (and Studio O + A Co-founder) Verda Alexander: “The panels are a true case study for circularity… each sheet of Polygood material tells a story of transformation and innovation.”
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