With options for low- or no-VOC paint having multiplied in recent decades, Sherwin-Williams ups the ante.

The new SuperPaint with Air Purifying Technology not only eliminates the problem of harmful VOCs during application, it also decreases toxins emitted by surrounding sources like carpet, cabinets, and fabrics.

The upshot is superior quality paint that offers a net improvement on household air quality, and that’s not too shabby.

SuperPaint with Air Purifying Technology also includes anti-microbial agents to inhibit mold and mildew. It’s available in a multitude of colors targeted to create balance, “including 540 inspired hues from Sherwin-Williams’ Living Well collection.” Find out more at Sherwin-Williams. And see 3rings to further explore innovative surface coatings.