Fabric of the 50s: Monroe by Camira
British textile brand Camira has launched a 1950s-inspired wool boucl© fabric, which is appropriately called Monroe.
Monroe, by global textile innovator Camira, is a simple yet stylish dobby weave upholstery fabric.
The textured woollen boucl© fabric embraces the current trend for optimistic nostalgia by taking inspiration from the 1950s and in particular movie icon Marilyn Monroe. Monroe’s tactile pre-worn bobbled effect is reminiscent of fabrics found on upholstery and apparel from the 50s era.
Monroe is available in 18 optimistic colorways including candy pinks, retro blues and pop-art inspired tones. The pattern has the backing of Camira's five year wear warranty.
To celebrate the launch, Camira commissioned London College of Art graduate Dan Ojari, to create a stop-motion animation to recreate a fifties inspired masterpiece.
For more information visit www.camirafabrics.com or view more products by Camira on Designer Pages.
About the manufacturer: Founded in 1974 under the name of Camborne Fabrics, British textile brand Camira designs and manufactures innovative and environmentally sensitive fabrics across a variety of price points for commercial offices, hospitality, government, institutional interiors, healthcare, cinema and auditoria. Camira has two manufacturing facilities in England (in Huddersfield and Nottingham) and a mainland European manufacturing plant in Lithuania. The company's North America operation is centered in Indianapolis, IN, where it holds stocked inventory and operates a cut yardage program for rapid distribution throughout North America.
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