Kokoi is What You Make it, Since Emocja Won’t Tell

Sometimes it’s difficult to get all the information you want about a new product. It may be necessary to navigate through very interesting but nonetheless convoluted site maps, with or without flash, while listening to musical compositions that either a) appeal to mods of a certain age or b) appeal to squirrels (the sound registers being high and the tonal variations dissonant). Sometimes I even have to brave mistranslations, provided by Google or myself or the designers.

Kokoi. Designed by Emocja.

Such is the case with the Polish company Emocja, whose website contains a plethora of pages and neat little boxes that advertise, “Comming Soon”—which makes me think that they’ve hired a lemming to write their copy. That being said, it can be worthwhile to track down the information. In the case of the enigmatic Emocja—a design firm concerned with “emotions and an individual approach” that creates furniture and patterns “made to individual order” and which believes that “interior designing is not enough”—their Kokoi table (for lack of a better word) justifies the treasure hunt. Kokoi answers the call to create “something original and corresponding with customer’s needs.” The best part of having a little knowledge is that we can view Kokoi in whatever light we want, imagining varied uses for the piece that correspond to our individual desires and demands.

kokoi-is-what-you-make-it-since-emocja-won-t-tell-large3

kokoi-is-what-you-make-it-since-emocja-won-t-tell-large2

kokoi-is-what-you-make-it-since-emocja-won-t-tell-large1

Design Milk thinks of Kokoi as “a child’s desk with a cubbie hole for toys.” This is a fitting application for Kokoi, since the small unit measures only about 17 inches in height (44 cm) and 16 inches in depth (40 cm). It can also serve many purposes for adults—a footstool for a library in which readers can keep books, a nightstand for a bedroom in which sleepers can store eyemasks, a media console for a Manhattan apartment in which viewers can cache DVDs. From the side, Kokoi looks like a little person on the go. From the front, the shelf resembles an open mouth—maybe the one belonging to the kokoi frog, who is adorable but also lethally poisonous. What that says about the furniture I cannot fathom. That it’s deadly cute? I could entertain notions, but I won’t. Ultimately what you make of Kokoi is entirely up to you.

Leave a Reply