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Jasper Morrison’s New Supernormal Collection For Vitra

Jasper Morrison, together with his longtime collaborator, Japanese designer Naoto Fukasawa, coined the term 'supernormal' to describe how design should be-understated, useful, and responsible. Throughout Morrison's career, he has steadfastly applied this philosophy, making him one of the most iconic designers of his generation. His new collection for Vitra is yet another shining example of his genius for creating furniture for Supernormal humans.

Vitra at Salone del Mobile 2016_1337385_preview

The collection includes the Soft Modular Sofa, the Occasional Lounge Chair, the Occasional Low Tables, a reworking of the 2004 Plate Tables, and most interestingly, the All Plastic Chair. With a shape reminiscent of the simple wooden chairs that have been European classics for many decades, the All Plastic Chair utilises a new material that is cast in a single piece that retains an organic shape and finely modeled backrest that provides superior comfort. Further detailing of axial shafts with rubber buffers that connect the backrest to the frame ensures that the chair gently flexes and responds to the movement of the user.

All Plastic Chair Group_web

The new collection debuted at Salone di Mobile in Milan last month, is aimed at both the home and contract market and is available through Vitra dealers worldwide.

Vitra at Salone del Mobile 2016_1337386_preview

Posted May 5th, 2016 by Elizaveta Friedman

About Vitra Furniture

View Vitra Furniture Profile
Vitra is a Swiss furniture company that designs and manufactures contemporary furniture and objects, as well as licensed reproductions of classic pieces. Vitra reissues the designs of Charles and Ray Eames and George Nelson, among others. Known for their impressive collection of mid-century lounge chairs, Vitra offers "inspiring and durable solutions for the office, the home and for public spaces." Vitra is known for its fruitful collaborations with renowned international designers and architects such as Ron Arad and Zaha Hadid.

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