May 16, 2018
The iconic Nils Difrient Task Chair is getting a bit of a sustainable makeover, courtesy of manufacturer Humanscale and emerging venture Bureo.
The eco-conscious alteration that gives us the Smart Ocean Chair is the incorporation of almost two pounds of recycled fishing net material.
Bureo—whose business model involves salvaging ocean waste and converting it into plastic pellets for incorporation into a wide variety of consumer products—is pioneering the “Net Positiva recycling program,” incentivizing coastal communities to participate in collecting discarded plastic fishing nets.
Surprisingly, nets comprise almost 10% of plastic ocean waste, so Bureo’s efforts are significant in protecting this vast natural resource.
Humanscale is pleased to partner with Bureo in this effort. Says Humanscale founder and CEO Robert King, “The Smart Ocean task chair not only supports the health and comfort of our customers, but actually removes plastic from the ocean, supporting the overall health and well-being of a greater ecosystem.”
Just so, Smart Ocean continues the efforts of Difrient, supporting those in pursuit of ergonomic solutions with a lightweight, intuitive, and handsome task chair to suit the needs of a variety of users.
For additional information, see Humanscale.
Posted May 16, 2018 by Joseph Starr