A Clever New Shelving System by DLF Product Design and Daniele Luciano Ferrazzano

If you're like most Americans on this first business day after Christmas, you're probably thinking about stuff; i.e., how much you got, how much you already have, and where in the world you're going to put it all. Stuttgart's DLF Product Design and their recently debuted Shelving System just may have all the answers.

Shelving System. Designed by Daniele Luciano Ferrazzano. Manufactured by DLF Product Design.

DLF Product Design and Daniele Luciano Ferrazzano Present Creative, Transformable Storage

As I'm realizing this post-Christmas with a surprising annual acuity, most shelving systems don't quite cut the mustard, largely because they don't adapt to our changing lives and our perpetual accumulations and alterations. By contrast, DLF's Shelving System adapts and transforms-easily changing configurations without carpentry and even without tools.

Shelving System. Designed by Daniele Luciano Ferrazzano. Manufactured by DLF Product Design.

The system consists of several essential components that can be assembled in a variety of ways: different lengths of shelving, lightweight cabinetry, and structural powder-coated metal elements that support the whole works. This last component is the key to the DLF Shelving System's excellent adaptability.

Shelving System. Designed by Daniele Luciano Ferrazzano. Manufactured by DLF Product Design.

The system functions on the timeless engineering principle of the triangle. That is to say, the supportive elements-though shaped like rectangles-are set at a slight angle such that the weight of the shelves and cabinets (in concert with the weight of stored items) sets everything up in a triangular configuration that creates structural strength.

A Clever New Shelving System by DLF Product Design and Daniele Luciano Ferrazzano

The DLF Shelving System is easy to set up and break down. The storage elements simply insert into the structural members, which have different-sized niches set at different heights. This facility for changeability not only makes the DLF Shelving System adaptable to changing lifestyles, it also makes it a conduit to creative discovery: "With these endless design possibilities areas of applications and forms can be freely defined... during assembly the user will experience by itself that a bench seat or a TV-rack could also arise."

About the Manufacturer: DLF Product Design and designer Daniele Luciano Ferrazzano focus on intelligently made products with a high utility quotient and pronounced emotional appeal. As the company seems to have realized, the last two go hand in hand, as an emotional investment is often a corollary of  usefulness. The last component of this formula is aesthetic appeal-a quality that pieces like DLF's Shelving System, Butler Wardrobe, and Stand Alone Side Table have in spades.

Posted December 27, 2011 by Joseph Starr

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